This is a fictitious ad campaign I did for a charity. The idea is to have these napkins accompany the coffee or beverage that a customer receives during a purchase. The concept was designed to attract the most amount of attention for the least amount of cost. The napkin on the left is the front side and on the right is the back side. After a little reflection I'm curious if it's a little too risky. What do you think? Click on the image to see a larger version.
Posts
